eCommerce Trends in 2017: What Should You Expect?

[Nehashan]

India is still recovering from the unexpected demonetization of rs 500 and rs 1000 notes. Starting From Zero 2.0 Review A huge change is encountered in the routine of every business and the e-commerce industry has not been spared even. One of the most significant economical change in the lifetime of Indians experiencing widespread tremors. While some people were hailing it as a masterstroke move taken against black money, terrorism, and currency counterfeiting. Whereas, certain section of people were creating hue and cry against it. This change is posing tremendous impact on trade and consumer demand. A lot of discussions and debates are already going on these topics, so I will spare you on that!

The e-commerce platforms are reeling under pressure due to undelivered orders because a lot of customers have opted for COD, but are still offering the old currency notes only. Such drastic economical change has led to an increase in the use of cashless services but the e-commerce platforms are finding it very difficult to complete orders that have been marked for cash on delivery.

On one hand, there have been a huge increment in digital payments but on the other hand the percent of undelivered online purchases too have gone up. All of this has resulted in huge returns as the customers who place online orders and choose for COD mode for payments, urge the delivery person to accept the old currency notes or take back the order.

Due to demonitisation, the e-commerce platforms have stopped COD mode of payment which accounted for close to 60% of online shopping in the country. COD is one of the popular payment options for a large section of India consumers who shops online. This is due to the sheer convenience it offers to its customers who wish to receive their orders first and pay later. In order to compensate, these platforms have added credit card on delivery as one of the payment options to put customers at some ease who are running out of cash. More discounts are offered by renowned websites on online payments as well as zero cost EMI schemes.

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