Yes, you heard it right; email is still one of the cheapest, targeted and faster ways to generate sales leads. But it depends on various factors, right from choosing the right email lists, pilot tests, choosing your right email services provider, using a clean script, tracking and sending repeated email messages to the list for the subscribers to adapt and gain more knowledge about the service you offer and of course honouring the unsubscribe requests and promptly attending to it…
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