Chinese Association of Idaho State University (CAISU)
Social Media Marketing Agencies: Improve Your Standing!
Ask Visitors At Trade Show Displays To Smarketo Review Connect It is a great idea to have a sign or a pamphlet with your social profiles displayed, but don't forget to personally ask your visitors to follow. If you notice that they have a smart phone, simply say something like, 'Hey, did you know you can connect with us on Facebook?' Ask them to connect and follow up by giving them a good reason to do so. Let them know that they can get promo codes or other goodies for staying in touch.
Advertise Your Status Let your followers and fans know that you will be updating live from the event. People who can't attend the show will feel more like they are a part of the festivities. Let them know in advance that you will be posting live updates. Announce it on your website, in your newsletter, on your blog, and through press releases whenever possible.
Facebook and Twitter have become two very effective sounding boards, giving consumers a platform to communicate with friends and followers in an instant, reading and sharing opinions of products, services, and brands. With 140 characters or less, consumers have the ability to influence the buying behavior of hundreds of their peers in short period of time in a casual, friendly, trusted environment.
The importance of these communication channels seems to be understood by many retailers from a marketing standpoint. Brick & mortar companies along with online-only retailers continue to adopt what has become a smarter and more powerful consumer market, full of product reviews, company research, price comparisons, and peer recommendations on a global scale.
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